This episode talks about traffic or in other words how you can generate more leads for your health club.
Episode Highlights
As a business owner or manager your focus should be revenue growth and profitability increase of the customer or member.
The four main areas of health club operations are: traffic, conversion, retention, and lifetime value.
Leads are important, more leads = more sales.
Increasing traffic is one of the best ways to grow your health club.
Retargeting is sending out advertisement to targeted prospects using different sites such as Facebook and YouTube.
By means of retargeting you are able to engage prospective customers spending a bulk of their time online.
Installing pixels on your website you are able to obtain leads where you can target your advertisements.
Another traffic strategy is putting up an email news, with the right content you are able to reach more leads and direct more traffic.
Leave a Reply